iTELL Privacy Policy

Last updated: February 02, 2026

This Privacy Policy describes how Edumonia, Inc. ("iTELL," "we," "us," or "our") collects, uses, discloses, and safeguards information when you access or use the iTELL platform, including our web application, integrations, APIs, and related services or engage with our sales, marketing or other events (collectively, the "Services").

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at hello@itell.ai.

Scope of This Policy
Controller vs. Processor Role
Information We Collect
How We Use Information
Artificial Intelligence & Automated Processing
How We Share Information
Data Retention
Data Security
Children's Privacy
Your Privacy Rights
Do-Not-Track Signals
US Resident-Specific Privacy Laws
Changes to This Policy
Contact Information
View, Update or Delete Your Data

1. Scope of This Policy

iTELL provides an AI-powered learning experience layer that converts customer-provided content into interactive learning experiences. This Policy applies to:

Website visitors
Platform administrators
Learners and end users
Instructors and researchers
Prospective customers, partners, and job applicants

This Policy does not apply to third-party websites, LMS platforms, or services that integrate with iTELL.

2. Controller vs. Processor Role

iTELL operates in two distinct capacities:

When iTELL Acts as a Controller

We are the data controller when we collect personal information directly from you, including:

Website inquiries
Demo or pilot requests
Sales & marketing communications
Job applications
Account creation for platform administrators

When iTELL Acts as a Processor

When you access iTELL through your employer, school, or organization ("Customer"):

The Customer is the data controller
iTELL processes personal data solely on the Customer's instructions
iTELL does not determine how learner data is used beyond providing the Services

If you are an end user (learner) and have questions about your data, please contact your organization first.

3. Information We Collect

A. Information You Provide Directly

We collect personal information that you voluntarily submit to us in connection with your use of the Services, including when you register for an account, request information, participate in platform activities, communicate with us, or otherwise engage with iTELL.

The specific personal information collected depends on the context of your interaction with the Services and your configuration choices. The categories of personal information that may be collected include the following:

Account & Identity Information

Name
Email address
Username
Organization name
Job title
Authentication credentials (hashed)

Learning & Platform Data (Customer-Enabled)

Learner identifiers (assigned by Customer)
Course progress and completion status
Time-on-task and interaction metadata
Written responses, summaries, and assessments
AI chat interactions related to learning support
Instructor or administrator feedback

Login and Authentication Data

We may offer the ability to register for or access the Services using third-party authentication services, including but not limited to Google or Microsoft. Where you elect to use such services, we may collect limited profile and authentication information made available by the third-party provider, subject to your settings and permissions with that provider, as further described in "How Do We Handle Your Logins?" below.

You represent and warrant that all personal information you provide to us is accurate and up to date, and you agree to update such information as necessary to maintain its accuracy.

Support & Communications

Messages submitted through support channels
Emails and correspondence
Recorded communications where legally permitted

B. Information Collected Automatically

We automatically collect certain technical and usage data when you access or use the Services. Such data does not generally include direct identifiers such as your name or contact information, but may include IP address, device and browser information, operating system details, language settings, referring URLs, approximate geographic location, and usage activity associated with your interaction with the Services.

This information is used for purposes including maintaining the functionality and security of the Services, monitoring performance, detecting and preventing misuse, and conducting internal analytics and reporting.

C. Cookies and Similar Technologies

We use cookies and similar technologies to:

Maintain sessions
Authenticate users
Ensure platform functionality
Analyze aggregate usage

We do not currently use cookies for cross-context behavioral advertising.

Log and Usage Data

We automatically collect log and usage data generated by your access to and use of the Services. This data includes service-related, diagnostic, usage, and performance information that our systems record in log files. Depending on how you interact with the Services, such information may include IP address, device identifiers, browser type and settings, timestamps, pages or files accessed, search queries, feature usage, system activity, error and crash reports, and other technical events associated with your use of the Services.

Device Information

We collect information about the device you use to access the Services, such as a computer, mobile phone, tablet, or other device. Device information may include IP address or proxy server, device and application identifiers, browser type, hardware model, operating system, Internet service provider or mobile carrier, and system configuration settings. This information is used to ensure compatibility, performance, security, and proper functioning of the Services.

Location Information

We may collect limited location information derived from your device or network connection, such as approximate geographic location inferred from an IP address. The type and level of location data collected depend on your device settings and permissions. You may restrict or disable location information through your device settings; however, doing so may limit certain functionality or features of the Services.

For details, see our Cookie Notice at https://itell.ai/cookies.

D. Google API

Our use of information received from Google APIs will adhere to Google API Services User Data Policy, including the Limited Use requirements.

Information We Do Not Use

To reduce risk and protect users, iTELL does not knowingly collect:

Social Security numbers
Government-issued identification
Biometric data
Genetic data
Health or medical records
Precise geolocation data
Sensitive demographic attributes unless explicitly required by a Customer*

*In limited circumstances, certain features or activities made available through the Services may be governed by separate notices or consents, which will control the collection and use of any information subject to such notices and may supplement or supersede this Privacy Policy for those purposes.

4. How We Use Information

We process personal information as reasonably necessary to operate, deliver, and improve the Services, to fulfill our contractual obligations, and to support our legitimate business operations. The purposes for which we process personal information depend on how you interact with the Services and may include the following:

Account Creation, Authentication, and Administration. To create, authenticate, manage, and maintain user accounts; enable secure access to the Services; provide customer support; and administer user permissions, preferences, and settings.

Provision and Operation of the Services. To deliver, operate, maintain, and support the functionality of the Services, including enabling learning experiences, content delivery, analytics, reporting, and other features requested or configured by Customers.

Transaction and Billing Management. To process purchases, subscriptions, invoices, payments, refunds, and related administrative matters, and to communicate with you regarding transactions and account status, where applicable.

Product Development and Service Improvement. To monitor usage, analyze performance, identify trends, troubleshoot issues, and improve the quality, reliability, security, and functionality of the Services, including developing new features and enhancements.

Analytics and Usage Insights. To understand how the Services are used, measure engagement and effectiveness, generate aggregated and de-identified insights, and support internal research, benchmarking, and reporting activities.

Communications and Marketing (Where Permitted). To respond to inquiries, provide service-related notifications, send administrative communications, and, where permitted by applicable law and your preferences, deliver marketing or promotional communications.

Security, Compliance, and Risk Management. To detect, prevent, investigate, and respond to security incidents, fraud, misuse, or violations of our terms; protect the rights and safety of iTELL, our Customers, users, and third parties; and comply with applicable legal and regulatory obligations.

We do not use learner data for advertising or unrelated profiling.

5. Artificial Intelligence & Automated Processing

AI-Enabled Features

iTELL incorporates artificial intelligence and machine-learning technologies within the Services to support learning, assessment, and instructional effectiveness. These AI-enabled features are designed to operate within the context of the learning materials and configurations provided by Customers and are intended to assist users rather than replace human instruction or decision-making.

AI-enabled features may be used to generate interactive learning activities from customer-provided content, deliver formative feedback to learners, evaluate and score written responses, and support comprehension through structured, context-aware dialog interactions. The use of AI within the Services is limited to these educational and instructional purposes and is not designed to produce independent, autonomous, or high-stakes decisions about users.

Our AI Products

Our AI Products are designed for the following functions:

Generation and manipulation of learning content within iTELL's content management system
Chat-based feedback and learning support within the iTELL application
Scoring of written responses to learning activities within the iTELL application

AI Data Handling and Use Limitations

Personal information and other data processed through AI-enabled features are handled in accordance with this Privacy Policy and applicable contractual obligations. User inputs are processed solely for the purpose of providing the requested AI-enabled functionality within the Services, such as generating feedback or supporting learning interactions.

iTELL does not use user inputs, learner data, or AI outputs to train public or third-party artificial intelligence models. AI outputs generated within the Services are context-specific, non-persistent, and limited to the instructional use case for which they were generated.

Customers retain control over whether AI-enabled features are activated within their deployment of the Services and may configure or disable such features in accordance with their internal policies and instructional requirements.

Third-Party Infrastructure

AI features may rely on secure cloud infrastructure providers under contractual confidentiality and security obligations. iTELL does not share data with third party providers who use that data for model training.

We may share personal information only in the following circumstances:

A. Service Providers

With vendors that support:

Hosting and infrastructure
Security monitoring
Analytics
Customer support
Payment processing (if applicable)

Access is limited to what is necessary to perform services.

At the explicit direction of a Customer (e.g., exports, LMS integrations).

C. Legal & Safety Reasons

When required to:

Comply with law or legal process
Enforce agreements
Protect users, Customers, or the public

D. Business Transactions

In connection with mergers, acquisitions, financing, or asset sales.

iTELL does not sell personal information.

7. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by applicable law, regulation, or contractual obligation, including for tax, accounting, audit, or compliance purposes. Except as otherwise required by law, personal information is generally retained for the duration of an active account or customer relationship.

When personal information is no longer required for a legitimate business purpose, we take reasonable steps to delete, anonymize, or de-identify such information. Where immediate deletion is not feasible—for example, due to technical limitations or the existence of secure backup archives—we will securely store the information, restrict access to it, and isolate it from further processing until deletion or anonymization is practicable.

8. Data Security

iTELL implements reasonable administrative, technical, and organizational safeguards, including:

We maintain reasonable administrative, technical, and organizational safeguards designed to protect the security, confidentiality, and integrity of personal information processed through the Services. These measures are intended to reduce the risk of unauthorized access, disclosure, alteration, or destruction of personal information.

Notwithstanding these safeguards, no method of transmission over the Internet or method of electronic storage is completely secure. Accordingly, we cannot guarantee absolute security, and we do not warrant that personal information will be immune from unauthorized access, disclosure, or misuse. To the extent permitted by law, you acknowledge that the transmission of personal information to and from the Services occurs at your own risk and that you are responsible for accessing the Services through secure networks and environments.

9. Children's Privacy

The Services are not directed to, and are not intended for use by, individuals under the age of eighteen (18). iTELL does not knowingly collect, solicit, or process personal information from children under the age of eighteen, nor does it knowingly sell or disclose such information.

By accessing or using the Services, you represent and warrant that you are at least eighteen (18) years of age, or that you are the parent or legal guardian of a minor and have provided all legally required consents for such minor's use of the Services.

If iTELL becomes aware that personal information has been collected from an individual under the age of eighteen without appropriate authorization, we will take commercially reasonable steps to promptly deactivate the associated account and delete such information from our systems, subject to applicable legal and technical requirements.

If you believe that iTELL may have collected personal information from a child under the age of eighteen, please contact us at hello@itell.ai.

10. Your Privacy Rights

Withdrawing Consent

Where we rely on your consent as the legal basis for processing your personal information, you have the right to withdraw such consent at any time, subject to applicable law. Consent may be express or implied, depending on the circumstances and governing legal requirements.

Requests to withdraw consent may be submitted using the contact information provided in the section titled "How Can You Contact Us About This Notice?" below. Withdrawal of consent will not affect the lawfulness of any processing conducted prior to the effective date of withdrawal, nor will it affect processing conducted on other lawful bases where permitted by applicable law.

Account Access Update, and Deletion

You may review, update, or modify certain personal information associated with your account at any time by accessing your account settings or by contacting us using the contact information provided below.

Upon a verified request to terminate your account, we will deactivate or delete your account and associated personal information from our active systems, subject to applicable legal, contractual, and technical requirements. Notwithstanding the foregoing, we may retain certain information as necessary to comply with legal obligations, resolve disputes, prevent fraud or misuse, enforce our agreements, or for other legitimate business purposes permitted by law.

Cookies and Similar Technologies

Most web browsers are configured to accept cookies by default. You may modify your browser settings to remove or reject cookies; however, doing so may limit the availability or functionality of certain features of the Services.

Additional information regarding our use of cookies and similar technologies, as well as available choices, is provided in our Cookie Notice available at https://itell.ai/cookies.

Contact for Privacy Inquiries

If you have questions, concerns, or requests regarding your privacy rights or this Privacy Policy, please contact us at hello@itell.ai.

11. Do-Not-Track Signals

Certain web browsers, mobile operating systems, and mobile applications offer a "Do-Not-Track" ("DNT") signal or similar mechanism that allows users to indicate a preference regarding the collection of data about their online activities. At present, there is no universally accepted or legally mandated standard for recognizing or responding to DNT signals.

Accordingly, iTELL does not currently respond to DNT browser signals or other automated mechanisms that communicate a preference not to be tracked. If a binding industry standard or applicable legal requirement governing DNT signals is adopted in the future, we will update this Privacy Policy to describe our practices in accordance with such requirements.

California law requires disclosure of how businesses respond to DNT signals. Consistent with the foregoing, iTELL does not respond to DNT signals at this time due to the absence of an applicable technical or legal standard.

12. US Resident-Specific Privacy Laws

The table below identifies the categories of personal information that iTELL has collected during the preceding twelve (12) months. The examples provided for each category are illustrative only and are not intended to reflect the specific personal information collected from any individual.

For a detailed description of the types of personal information we collect and process, please refer to the section titled "Information We Collect" above.

Category	Examples	Collected
A. Identifiers	Contact details, such as real name, alias, postal address, telephone or mobile contact number, unique personal identifier, online identifier, Internet Protocol address, email address, and account name	YES
B. Personal information as defined in the California Customer Records statute	Name, contact information, education, employment, employment history, and financial information	NO
C. Protected classification characteristics under state or federal law	Gender, age, date of birth, race and ethnicity, national origin, marital status, and other demographic data	YES
D. Commercial information	Transaction information, purchase history, financial details, and payment information	NO
E. Biometric information	Fingerprints and voiceprints	NO
F. Internet or other similar network activity	Browsing history, search history, online behavior, interest data, and interactions with our and other websites, applications, systems, and advertisements	NO
G. Geolocation data	Device location	NO
H. Audio, electronic, sensory, or similar information	Images and audio, video or call recordings created in connection with our business activities	NO
I. Professional or employment-related information	Business contact details in order to provide you our Services at a business level or job title, work history, and professional qualifications if you apply for a job with us	NO
J. Education Information	Student records and directory information	NO
K. Inferences drawn from collected personal information	Inferences drawn from any of the collected personal information listed above to create a profile or summary about, for example, an individual's preferences and characteristics	NO
L. Sensitive personal Information		NO

Additional Sources of Personal Information

In addition to the categories described above, we may collect personal information through other interactions with you, including when you communicate with us in person, online, by telephone, or by mail. Such interactions may occur, for example, in connection with customer support requests, participation in surveys or feedback initiatives, or communications necessary to facilitate the provision of the Services or to respond to inquiries.

Use and Retention of Personal Information

We use and retain personal information as reasonably necessary to provide the Services and for legitimate business purposes consistent with this Privacy Policy. Except as otherwise required or permitted by applicable law, personal information is generally retained for the duration of the applicable user account or customer relationship.

For illustrative purposes:

Identifiers (Category A): retained for as long as the user maintains an active account
Protected classification information (Category C), if collected: retained for as long as the user maintains an active account

Additional information regarding retention practices is provided in the section titled "Data Retention".

Sources of Personal Information

Additional information regarding the sources from which we collect personal information is described in the section titled "Information We Collect".

Use and Disclosure of Personal Information

Information regarding how we use personal information is described in the section titled "How We Share Information".

We may disclose personal information to service providers that perform services on our behalf pursuant to written agreements that require such providers to process personal information solely for authorized purposes and in accordance with applicable confidentiality and security obligations. Additional details are provided in the section titled "Data Retention".

We may also use personal information for internal business purposes, including internal research, product development, and service improvement. Such uses do not constitute the "sale" or "sharing" of personal information under applicable U.S. state privacy laws.

iTELL has not sold, shared, or disclosed personal information for cross-context behavioral advertising or other commercial purposes during the preceding twelve (12) months and does not intend to do so in the future.

Your Privacy Rights

Depending on your state of residence, you may have certain rights under applicable U.S. state data protection laws. These rights are subject to limitations and exceptions provided by law and may include the right to:

Confirm whether we process your personal information
Access your personal information
Request correction of inaccurate personal information
Request deletion of personal information
Obtain a copy of personal information you previously provided
Not be discriminated against for exercising privacy rights
Opt out of the processing of personal information for targeted advertising, the sale or sharing of personal information, or profiling in furtherance of decisions that produce legal or similarly significant effects

Depending on your state of residence, you may also have additional rights, including:

Access to categories of personal information processed
Access to categories or specific third parties to whom personal information has been disclosed
Access to information regarding any sale of personal information
The right to review and, where applicable, correct profiling activities
The right to limit the use or disclosure of sensitive personal information
The right to opt out of the collection of sensitive personal information through certain biometric or recognition technologies

Exercising Your Rights

Requests to exercise privacy rights may be submitted by contacting us at hello@itell.ai, submitting a data subject access request, or using the contact information provided at the end of this Privacy Policy.

Where permitted by applicable law, you may designate an authorized agent to submit a request on your behalf. We may deny requests submitted by an authorized agent that do not include sufficient proof of authorization.

Verification of Requests

To protect your privacy and security, we may take reasonable steps to verify your identity before responding to a request. Verification may involve matching information you provide with information already maintained by us or requesting additional information solely for verification or fraud-prevention purposes. Any additional information collected for verification will be used only for that purpose and deleted once verification is complete.

Requests submitted through authorized agents may require additional verification, including written authorization signed by you.

Appeals

If we decline to take action in response to your request, you may appeal our decision by contacting us at hello@itell.ai. We will respond to appeals in accordance with applicable law and provide a written explanation of our decision. Where permitted, you may also have the right to submit a complaint to your state attorney general.

13. Changes to This Policy

We may revise this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other operational considerations. Any updates will be effective upon posting and will be identified by an updated "Last Updated" or "Revised" date at the top of this Privacy Policy.

If we make material changes to this Privacy Policy, we may provide notice through the Services or by other reasonable means, including direct notification where appropriate. We encourage you to review this Privacy Policy periodically to remain informed about how we collect, use, and protect personal information.

14. Contact Information

If you have questions or comments about this notice, you may email us at hello@itell.ai or contact us by post at:

Edumonia, Inc. (iTELL)
487 Ellenwood Dr
Nashville, TN 37211
United States

Email: hello@itell.ai

15. View, Update or Delete Your Data

Depending on your country or state of residence within the United States, you may have certain rights under applicable data protection laws, which may include the right to request access to personal information we maintain about you, obtain information regarding how such data has been processed, request correction of inaccurate personal information, request deletion of personal information, or withdraw consent where consent is the applicable legal basis for processing.

These rights are subject to limitations, exceptions, and conditions imposed by applicable law. Requests to exercise such rights may be submitted by completing and submitting a data subject access request.